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KMID : 1023120100080030263
Korean Journal of Aesthetic Society
2010 Volume.8 No. 3 p.263 ~ p.273
The Effect of Female Universities Student¡¯s Beauty Care on the Stress
Kim Young-Ran

Nam Mi-Woo
Abstract
This study focuses on female universities students and aims to identify a stress effect on social psychological factors and to develop Beauty Program for Beauty Psychological Therapy. The data was collected and analyzed from 307 female students from universities in Seoul, Gyonggi and Daejeon, Chung Cheong from March 15th 2009 to March 30th. The questions were composed of beauty concern, demographic characteristics, stress . For this study, the data used One-way Anova, Duncan¡¯s multiple range test, x©÷-test, K-means cluster analysis, Cronbach¡¯s alpha, factor analysis, with SPSS WIN 16.0 program. The results of the survey are summarized below: In the result of social-psychological variable by beauty concern factor, there were significant differences in nail factor, skin factor, hair factor, and make up factor. It was divided by K-means cluster analysis as group of nail concern, no concern, make up & skin concern, and hair concern. Stress was named as Friend Stress, Sexual Stress, and Job stress by beauty concern group. And all factors had significant differences. Between stress and beauty concern factors, showed skin, nail, hair have negative effect while make-up has positive effect on friend stress. In sexual stress, skin and hair have negative effect while make-up, nail have positive effect. In job stress, skin and hair have negative effect while make-up, nail have positive effect
KEYWORD
Beauty concern factor, Female universities students, Friend Stress, Sexual Stress, Job stress
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